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No two paths to success look exactly alike, but there are commonalities among those followed by people who eventually meet their entrepreneurial goals. In fact, four all-important qualities exist, and they all start with the same letter. These four P’s of success should be learned and applied by any aspiring entrepreneur.


Patience doesn’t mean that you just sit back and wait for good fortune to fall on you. You need to be active as an entrepreneur, but you also need to know that your success may not come right away. In the early stages, you might be guided by excitement about your ultimate goals, but this can lead to dissatisfaction when you’re not where you want to be as soon as you’d envisioned. Collect yourself and take note of how significant the results you’ve achieved thus far have been.


People often become their greatest selves based on handling failure well. Persistence means that if you get knocked down, you get right back up. Entrepreneurs need this, because they have to try again and again before they actually find something that works. It’s totally appropriate to feel down when things don’t go your way, but you have to move on. If you really care about something, you’ll keep at it until you achieve what you’re aiming for.


According to Daymond John, obstacles to start-up success are an inevitable part of the process. Perseverance teaches you to welcome challenges as a way to prove your abilities. When something goes awry, you don’t just throw in the towel. Take stock of what happened and how it could have been avoided. Then, decide what you can do to keep it from repeating.


Regardless of how good you are at something, if you don’t have a passion for it, success isn’t likely to become a reality. Passion can drive you and give you a reason to get out of bed. According to Solopreneur, it can also give you a leg up in your business because if you’re passionate about something, you likely already know something about it. If you’re having trouble finding a start-up idea, think about what really matters to you most. Your motivation might stem from ways you can help others enjoy their lives more. Discovering your passion and learning how to best utilize it will allow you to make a career of it. Entrepreneurs love the pursuit of success as much as the success itself. They don’t accept defeat when things fail to go according to plan because they know they’re capable and that they have options. Entrepreneurs need to be aware of these four P’s and put them into practice to enhance their native ingenuity.